UEY Advertising: Reaching High-Value Audiences In-Transit
Today, we are announcing a major expansion to our B2B offerings: UEY Journey Ads. This new surface allows premium brands to engage with our highly captive, affluent audience throughout their entire trip experience.
Reimagining In-Transit Engagement
Unlike traditional digital advertising, UEY Journey Ads capture attention when users are highly engaged. Our data shows that users check the UEY app an average of 4 times during a 20-minute trip.
"We wanted to create an advertising experience that felt native, useful, and completely non-intrusive to the core mobility experience."
Journey Ads appear as elegant, context-aware cards within the trip timeline. A luxury retail brand can tailor their messaging based on the destination. For example, a user traveling to a high-end shopping district might see an exclusive in-store offer tailored just for UEY riders.